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Target Market Determination

What is a Target Market Determination?

A Target Market Determination is a written document that must be made available by product issuers that sets out the:

  • Target Market – the Target Market is a class of retail clients that a given product is likely to be consistent with that class of retail client’s likely objectives, financial situation and needs; and
  • Distribution Conditions – the Distribution Conditions refer to conditions and restrictions that are in place which are designed to make it likely that consumers who acquire the product are in the Target Market.

 

 

Why does Axi need to provide a Target Market Determination?

We are required to issue a Target Market Determination to comply with the Design and Distribution Obligations in Pt 7.8A of the Corporations Act.


The Design and Distribution Obligations were introduced to help consumers obtain the products that meet their objectives, financial situation and needs and ensuring issuers approach the design and distribution of financial products in a customer-centric manner.